Prestashop - 1.4 User's Guide Page 13

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Fill out the general product information
The first thing to complete is the product information. This is the name
that will appear in the search results. Next to the field you will find a flag,
which enables you to choose the language into which you wish to edit or
create the name.
If you do not want this product to be immediately available or visible to
your customers, check the box that says "Disable".
The "Manufacturer" field enables you to enter the name of the
manufacturer of the product. This is an optional field.
Click "Create" next to the Manufacturer field to add a new manufacturer,
or select from the drop-down menu which one to associate with this
product.
You can add information to better manage your item listing in the
"Reference", "Supplier reference", "EAN13 or JAN", "UPC" or "Location"
fields.
You can also indicate the size of the final package.
Finally, add the weight in order to calculate the shipping cost of your
customer‘s orders
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